Kids Tablets battle for the top Holiday toy 2014

Every holiday toy companies battle for the most wanted toy of the year by children across the US and beyond. Although toys do sell well into billions of dollars all year long, the one that makes it in Santa’s bag (or whoever brings the goodies) it’s what matters most. Why? In marketing it is known ad product placement. Once you have it your friends will want one too. Most toys manufacturers know this but it seems that kid’s tablet makers have been missing the boat year after year, or perhaps just did not care. Why? Most if not all big names out there rely on the main selling point: Education for children! That sells. Unfortunately at the moment the phrase become boring and kids just like parents want more. Sure education is good but is there more? The battle has begun:

Leapfrog, Samsung, Irulu and other brands have extended their educational apps to hundreds upon hundreds of apps to the point that like Samsung have ran into the apps for teens  and for this they had to create a tablet just for teens. Let’s not forget that each app cost parents’ money and slowly the river become dry and a kids tablet never made the top wanted toy.

Reinventing the kids tablet. You have to offer more and make it appealing.

Leapfrog turned the marketing around towards durability. Offering the LeapPad in an enclosed hard plastic case promoting the strength of the tablet worked. Others followed suit with kids tablet rubber cases. Slowly companies realized that improvements must be made and options to a kids tablet are endless. Wifi, parental controls, cameras, microphone, storage and processing speed became the ultimate battle for the top and it works. Leapfrog started using Zui for their internet browsing already filtered for kids. Samsung introduced the 10.1 inch screen, Irulu worked on the camera megapixels. Each offering something better than the next. For a kids tablet avid watcher this is quite exiting. Finally big companies are competing against each other to please their number one customers: kids.
The kids tablet derby! I would compare this runoff no better than the Kentucky Derby for kids tablets. They are neck in neck. LeapFrog LeapPad Ultra XFi (favorite) seems to be in the lead for the trophy running strong towards the top 10 kids toy of 2014. Kool, Samsung, Fuhu are not far behind and many more are closing in on the final stretch.  Some said that Leapfrog has it won and so it seemed until last week. Out of nowhere and unannounced here comes Amazon Fire HD Kids Edition. How and from where no one had a clue and its coming strong. Amazons advertising power is beyond reach to LeapFrog. They are neck in neck for the win. Who it will it be? Only Time will tell. It is fascinating to watch as a spectator.

Throughout all this competition to the top it has become the best year for a parent to explore the kids tablets world once again.

Katrin Hoffmann is an avid kid’s tablet reviewer at
Topkidstablet.com